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How to stop pink hair colour fading


It’s no surprise that after Kim Kardashian changed her look and decided to dye her hair candy-floss pink, that many people would want to copy the look. The TV reality star has the power to launch a thousand people into Boots to pick up hair dye, a contour kit, or butt pads, reports Metro.

However, she doesn’t have to worry if her color fades as she can spend a lot of money on touch-ups. But, us, normal people should think twice before going pink. Pink fades at hyper speed and it will look amazing when you first dye it but after several washes, the color will start to fade.


It’s no surprise that after Kim Kardashian changed her look and decided to dye her hair candy-floss pink, that many people would want to copy the look. The TV reality star has the power to launch a thousand people into Boots to pick up hair dye, a contour kit, or butt pads, reports Metro.

However, she doesn’t have to worry if her color fades as she can spend a lot of money on touch-ups. But, us, normal people should think twice before going pink. Pink fades at hyper speed and it will look amazing when you first dye it but after several washes, the color will start to fade.


This happens because of the way the pink color gets locked into cuticles, and how it falls out every time you wash and dry your hair.

Colour expert of the year and director of Not Another Salon, Sophia Hilton, explains it: “Cuticles are like lots of little doors wrapped around the hair to protect it. With heat, coloring and lots of other factors, the doors are constantly opening and closing, and so the hinges get weakened and some of the doors fall off. Then, when you are desperately trying to keep a color particle in, in this case, your pink shade, you can’t, because the color literally keeps falling out of the door frames!”

If your hair is really damaged the cuticles are more open and that makes it easier for the color to drop off. Here are several tips to make your pink color last for as long as possible.


1. Ensure that your hair is in good condition before you dye your hair

Make sure that your hair isn’t too dry and damaged from excessive styling or coloring. The healthier it is the better it will hold the color.

2. Make sure you choose a great colorist

Yes, you can do it yourself, but it is always better to go to a professional. A professional will use the best quality dye and will make sure the color you want, really suits you. They also take care that the dying process is less damaging.

3. Use shampoos and conditioners for colored hair

Once you get the color you are after, always take good care of it by using shampoos and conditioners for colored hair. These products are intensely hydrating and keep the cuticles more closed than regular shampoos.

4. Avoid hot showers

Hot water opens up the cuticles, while cold water closes them, and as previously mentioned when the cuticles are open the color falls out. So, try to avoid heat and hot showers to prevent opening up the cuticles.

5. Minimise heated tools

Same goes for all the items that you use to style your hair like straighteners, hair dryers, and heated rollers. Of course, you would like to straighten your hair or curl it so you can show off your new color but try to avoid them as much as possible. Also, let your hair dry naturally instead of using a hairdryer.

6. Use a color top-up at home

Ask your hairstylist to give you home pots of color that you can apply as a glaze in the shower. That way you will keep your color fresh.

7. Reduce how regularly you’re washing your hair

As previously mentioned, with every wash of your hair you wash the color off of it. So, if you are trying to keep that fresh color longer, wash your hair a little less frequently.

8. Embrace the fade

However, eventually your hair will fade since it is a natural process. But, don’t stress out over always maintaining the color but instead embrace it.

And, also keep in mind that fading color makes way for new color.

“In all honesty, how many people really want pink hair to be permanent?” said Sophia. ‘When your pink fades, just think, would I really want it in my hair in 5 years time? Probably not. Keep your hair healthy, get as much out of it as you can and don’t be annoyed when it fades, be grateful.”

Source: metro

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